PPC Management Services
Generate more enquiries and sales with targeted PPC campaigns. We design and manage Google Ads, Shopping and remarketing campaigns that focus on high-intent searches, qualified leads and measurable results for manufacturing, engineering and technical businesses.
Google Search Campaigns
Search campaigns allow your business to appear when customers are actively searching for products or services.
We design campaigns that focus on high-intent search terms and qualified leads.
Keyword Strategy & Structure
In-depth keyword research and campaign structure focused on high-intent searches and generating qualified enquiries.
Targeting & Bid Strategy
Precise audience targeting and bid management to maximise visibility, control costs and improve campaign performance.
Ad Copy & Messaging
Clear, relevant ad copy designed to attract the right audience and encourage clicks from potential customers.
Performance & Optimisation
Ongoing monitoring, reporting and optimisation to continually improve results and drive better return on investment.
Google Shopping & E-commerce Campaigns
For businesses selling products online, Google Shopping campaigns allow products to appear directly in search results when customers are ready to buy.
Shopping campaigns are particularly effective for manufacturers selling directly online or B2B suppliers offering e-commerce purchasing.
Merchant Centre Setup
Setup and configuration of Google Merchant Centre to ensure products are approved, visible and ready for advertising.
Campaign Structure & Management
Well-structured Shopping campaigns designed to maximise product visibility and drive qualified traffic.
Product Feed Optimisation
Optimising product data and feeds to improve visibility, relevance and performance in Google Shopping results.
Performance & Remarketing
Ongoing optimisation and remarketing campaigns to improve results, increase conversions and recover lost visitors.
Remarketing Campaigns
Remarketing allows businesses to reconnect with visitors who have previously visited their website.
These campaigns can significantly increase conversion rates by reminding potential customers about your products or services.
Reconnect Past Visitors
Reach people who have already visited your website and shown interest in your products or services.
Multi-Channel Campaigns
Run remarketing campaigns across Google Display, YouTube, LinkedIn and Meta to stay visible across platforms.
Increase Conversions
Remind potential customers about your offering, helping to improve conversion rates and generate more enquiries.
Ongoing Optimisation
Continuously refine audiences, messaging and performance to maximise results and return on investment.
Conversion Tracking and Performance Measurement
Effective PPC management requires accurate data.
This allows marketing decisions to be based on real performance data rather than assumptions.
We ensure campaigns are properly measured through:
Accurate Tracking Setup
Set up conversion tracking to ensure every enquiry, sale and key action is properly measured.
Performance Reporting
Regular reporting that shows what’s working, what isn’t and where improvements can be made.
Analytics Integration
Connect analytics platforms to provide a clear view of user behaviour and campaign performance.
Analysis & Optimisation
Ongoing campaign analysis and optimisation to improve performance and drive better results over time.
Supporting Manufacturing and Industrial Businesses
Setantii Digital has experience supporting companies across industrial automation, manufacturing and technical sectors. We understand that many businesses sell complex products and services with longer buying cycles and higher-value enquiries, where quality matters far more than volume. Our focus is on generating meaningful enquiries from relevant customers and helping you reach the right audience for what you sell:
Specialist Equipment
Engineered Products
Technical Services
B2B Solutions
PPC as Part of Your Wider Marketing Strategy
Google Ads is most effective when used alongside other digital marketing channels, creating a joined-up approach that drives better results. Many businesses combine PPC with:
LinkedIn Advertising
Target decision-makers in specific industries to support B2B lead generation and reach the right audience.
Meta Advertising
Use remarketing campaigns across Facebook and Instagram to stay visible and re-engage potential customers.
Conversion Optimisation
Improve website performance to turn more visitors from your campaigns into enquiries and customers.
Let’s Talk
If you are looking to generate more enquiries or increase online sales through Google Ads campaigns, Setantii Digital would be happy to discuss how PPC could support your business.
Address
Lancashire, UK
hello@setantiidigital.com
